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Also serving Madras
Chennai's wholesale trade, from Sowcarpet and Parrys to the distributors who stock every suburb, runs on credit and schemes that are hard to track in Tally.
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An example
Tuesday starts early for a textile wholesaler on Godown Street in Sowcarpet. Before the shutters go up, the owner reads the overnight orders that upcountry dealers placed through their salesmen's phones, each priced from the dealer's own list. One order from a Trichy retailer is on hold because his outstanding has crossed the limit; the owner calls him, takes a part payment on UPI and releases it. In the godown behind the shop, pick lists print by lorry route and the packers work through them by bale. Invoices carry the season's scheme discount so the claim on the mill can be made at month end with every bill attached. By afternoon the e-way bills are generated, the lorries have left for the bus stand parcel offices, and the day's collections, entered by the counter clerk, have already adjusted every dealer's outstanding.
Wholesale in Chennai is old and dense. Sowcarpet trades in everything from textiles on Godown Street to toys and electronics on Kasi Chetty Street. Koyambedu moves the city's vegetables, fruit and flowers before dawn. Ritchie Street supplies electronics to dealers across the state, and the auto-spares shops of GP Road serve garages far beyond the city. Alongside them, FMCG and pharma distributors work company-defined beats with salesmen, vans and tight credit.
Wholesale and distribution software on ERPNext handles the whole cycle: price lists by customer group, schemes and free goods, sales orders from salesmen's phones, credit limits checked at order, batch and expiry, pick lists and van loading, GST invoices with e-way bills, collections against bills, and supplier claims for schemes and damages. Stock, receivables and margin are visible by item, brand, salesman and route.

Case studies

Indus Motor Company Private Limited
Indus Motor — ERPNext Cut Stock-Outs 40% Across Showrooms

Kera Cabs
Kera Cabs — 55% of Bookings Moved Off the Phone and Into the App

BrahMos Aerospace Thiruvananthapuram Ltd (BATL)
BrahMos (BATL) — Secure, Auditable ERPNext Finance & Procurement
A salesman takes an order from a retailer whose earlier bills are long overdue, and the godown dispatches it. Credit limits and overdue checks at the order stage hold such orders for approval, and the owner decides with the outstanding in front of him.
Distributors pass on manufacturer schemes to retailers and then struggle to prove the claim. Recording scheme discounts and free goods on each invoice produces a claim statement per principal, with the supporting bills, and the money is recovered instead of written off.
A Madras wholesaler may have different rates for dealers, institutions, upcountry buyers and counter customers. Price lists by customer group with validity dates, applied automatically at billing, end the undercharging and the disputes over what was agreed.
We migrate your items, customers, outstanding bills and stock from Tally or the present package, working remotely and checking balances with your accountant. We then visit Chennai to set up the godown process, train billing and dispatch staff, and ride along on a beat to see the salesman's app used with real retailers. Changes from that day are usually the most valuable.
Discovery. Your customers, price lists, routes, warehouses and how orders are taken.
Blueprint and fixed scope. A clear plan, the deliverables and the timeline, agreed in writing before configuration starts.
Configuration. Price lists, schemes, sales orders, delivery, credit limits and collections.
Data migration. Customers, items, price lists, opening stock and outstanding balances.
Training, go-live and support. Your team tests on real data, we stand beside you at launch, then support continues under a plan.
The scope and timeline are agreed in writing before work starts.
Retail & FMCG
FMCG, food and pharma distributors: beat-wise order booking on mobile, scheme and claim tracking by principal, batch and expiry control, van sales with cash reconciliation, and retailer outstanding by salesman for the weekly collection drive.
Electronics manufacturing
Component and appliance wholesalers supplying dealers and assemblers: serial-number tracking, brand-wise price lists, warranty returns to the principal, import purchase costing with landed cost, and dealer credit control.
Automotive & auto components
Spare-parts distributors serving garages and fleet owners: large catalogues with part-number cross-references and supersessions, fast counter billing, vehicle-model search, minimum stock by movement class, and supplier-wise purchase planning.
Yes. Orders are entered on a phone against the retailer, with current prices, schemes and outstanding visible. The order reaches the godown immediately for picking. Where signal is poor, a custom offline order app can be provided.
Pricing rules apply quantity discounts, free items and slab schemes automatically by item, brand, customer group and date. Each is recorded on the invoice, so claims on the manufacturer and the true margin on the sale can both be reported.
Yes. Each location is a warehouse with its own stock and, if needed, its own billing series. Transfers between them are recorded with e-way bills where required, and reports show stock and sales by location or combined.
After a first conversation about your customers, price lists, warehouses and how orders are taken today, we agree the scope and send you a written quotation. The price, the deliverables and the timeline are fixed against that scope before any work starts, so nothing grows without your sign-off.
You speak to someone who does this work, not a call centre. They ask about how orders come in, how you price and how collections are followed up. If it looks like a fit, we agree the scope and put it in writing, with the timeline, before any work starts. If it does not, we tell you.
Sowcarpetmarket
wholesale distribution hub for South India: textiles and garments (Godown Street), toys and electronics (Kasi Chetty Street), stationery, spices and groceries, bangles and cosmetics
The wholesale distribution hub for South India: textiles on Godown Street, toys and electronics on Kasi Chetty Street, stationery, spices and cosmetics. Credit, price lists and schemes are the trade's daily language.
Source: en.wikipedia.orgKoyambedu Wholesale Market Complexmarket
wholesale vegetables, fruit and flowers; about 3,100 shops on 295 acres, run by CMDA, opened 1996
About 3,100 shops on 295 acres, run by CMDA. Commission agents and traders here handle perishable stock, daily rates and cash and credit sales that need same-day reconciliation.
Source: en.wikipedia.orgRitchie Streetmarket
electronics and computer-spares market off Anna Salai, over 2,500 shops; second only to Nehru Place, Delhi
The electronics and computer-spares market supplying dealers across Tamil Nadu, where serial numbers, brand-wise pricing and warranty returns to the principal decide the margin.
Source: en.wikipedia.orgPlaces and organisations are named for local context only. Acube Innovations is not affiliated with or endorsed by them.
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Kochi (Kadavanthra & Infopark) · Thiruvananthapuram · across India & overseas · In business since 2011