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Also serving Kovai
Coimbatore builds excellent machines and, too often, software screens only the programmer can follow; UI/UX design makes apps, portals and control panels usable by the people who depend on them.
Or call +91 62358 66111

Photo: Thamizhpparithi Maari · CC BY-SA 4.0, cropped · via Wikimedia Commons
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A pump selector that asks for head, discharge and pipe size in engineering terms
Four questions a dealer can answer and a shortlist in a few taps
A technician app with tiny buttons and long forms, so job cards stay on paper
One-handed screens that work in poor light and patchy signal
A startup demo that only its founders can operate
Key flows tested with real users before investors see them
Engineering culture runs deep in Kovai, and it shows in software built here: powerful, correct and hard to use. A dealer portal with forty fields on one screen. A pump selection tool that expects the farmer's dealer to know the duty point. A startup app that works perfectly for its founders and confuses everyone else. The function is there. The design thinking is not.
Our UI/UX design service covers user research, information architecture, wireframes, clickable prototypes, visual design and a design system developers can build from. We test with real users before code is written. For Coimbatore companies, that often means sitting with dealers, machine operators or students and watching where they get stuck.

Case studies

Connect N Cabs Tours & Travels Pvt. Ltd.
Connect N Cabs — A Custom Travel ERP That Lifted Fleet Utilisation 35%

EVM Wheels (part of the EVM Group)
EVM Wheels — 70% of Self-Drive Rentals Now Book Themselves Through the App

Logos Films
Logos Films — An OTT Platform with DRM and Offline Viewing, Built for a Production House
An example
On a Tuesday morning two designers sit in a dealer's shop on Mettupalayam Road with a clickable prototype of a pump selector on a tablet. The dealer's assistant, who has never used the old tool, is asked to find a set for a farmer whose borewell depth and field size he knows. He taps through four plain questions, reaches a shortlist and says that is the one he would sell. The designers note the one screen where he paused, change the label that afternoon, and test again with a second dealer near Ganapathy before the day ends. Back in Kochi the component library is updated, and the developers building the portal for the motor maker on the Kalapatti estate get the corrected screens the next morning.
Design work for Coimbatore clients is led from Kochi, with research done where your users are. We will travel to meet dealers in Ganapathy, technicians in the field or students on campus, since that cannot be done properly over a call. Workshops, design reviews and prototype tests then run online, and developers receive files and specifications they can build from directly.
Discover and research. Your goals, your users and where they struggle today.
Map the flows. Journeys and structure first, so every screen has a job.
Wireframe. Fast, low-fidelity layouts that get the structure right.
Prototype. Clickable, testable prototypes to sign off before development.
The scope and timeline are agreed in writing before work starts.
IT & startups
Product design for SaaS and mobile apps: onboarding that gets users to value quickly, a consistent component library, and prototypes founders can test with customers before spending on development.
Wet grinders & domestic appliances
Customer-facing warranty and service journeys, dealer ordering screens, and clear product pages in Tamil and English for brands selling online alongside their dealer network.
Pumps & electric motors
Product selectors, dealer portals, and interfaces for smart pump controllers and mobile monitoring, where farmers and building operators need large, plain controls and status at a glance.
Yes. Many engagements are design only. We hand over a design system, annotated screens and a prototype, and stay available while your team builds, to answer questions and review the result against the design.
Yes. Standard ERP screens carry more than an operator needs. We design simplified entry screens for tablets and kiosks, with large targets and minimal typing, which our ERPNext developers or yours can then implement on the Frappe framework.
With a clickable prototype put in front of five or six real users. We give them tasks, watch without helping, and note where they hesitate. For a Coimbatore dealer portal, that means actual dealers. Problems found here are far less costly than after development.
After a first conversation about the product, its users and the screens or journeys involved, we agree the scope and send you a written quotation. The price, the deliverables and the timeline are fixed against that scope before any work starts, so nothing grows without your sign-off.
You speak to someone who does this work, not a call centre. They ask about the product, who uses it and where they get stuck. If it looks like a fit, we agree the scope and put it in writing, with the timeline, before any work starts. If it does not, we tell you.
SIDCO Electrical and Electronics Industrial Estate, Kalapattipark
SIDCO's E&E estate on the north-east side near the airport; the DC-MSME profile notes a common tool room set up on this state-owned estate for pump and motor makers.
Pump and motor makers on the E&E estate publish selectors and dealer portals; their users are dealers and farmers, not engineers, and the screens must be designed for them.
Source: tansidco.orgBharathiar Universityinstitution
state university (1982) affiliating the district's arts and science colleges
Colleges affiliated here run student portals and learning apps; testing a design with students on campus is how those portals stop confusing the people they serve.
Source: en.wikipedia.orgMGR Market, Mettupalayam Roadmarket
the city's wholesale vegetable market — commission mundies trading onion, tomato, chilli, gourds and other produce
Commission mundies here trade on speed and habit; any app for agents or growers has to be usable in a noisy shed, one-handed, by someone who has never read a manual.
Source: agritech.tnau.ac.inPlaces and organisations are named for local context only. Acube Innovations is not affiliated with or endorsed by them.
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Kochi (Kadavanthra & Infopark) · Thiruvananthapuram · across India & overseas · In business since 2011